Analyzing the Factors Affecting the Export Performance of Medical Devices Manufacturers in Egypt.
Author(s)
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Abstract
Medical devices industry pivotal role in healthcare, emergency responses, and public health infrastructure. Additionally, export performance and its determinant has been widely studied in the literature with focus on both internal and external factors affecting export performance.
Despite the significant presence of medical devices manufacturers in Egypt who export their products globally, the literature has largely overlooked the export dynamics within this sector in developing countries. This study aims to bridge this gap by examining the factors affecting export performance of medical devices manufacturers in Egypt. Employing a survey methodology, data was collected from 93 managers across the industry.The analysis revealed a statistically significant positive impact of entrepreneur orientation, Marketing capabilities, relationship quality and export market orientation on export performance of Egyptian manufacturers of medical devices. These insights not only offer a roadmap for manufacturers aiming to enhance global competitiveness but also assist policymakers in crafting supportive political, financial, and trade policies. Moreover, the methodology and results presented here provide a foundation for future research into the export activities of different industries within Egypt.
Keywords
Medical devices, Export Performance, Entrepreneur orientation, Marketing capabilities, Relationship quality, Export market orientation.
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https://www.who.int/health-topics/medical-devices#tab=tab_1
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